A Life Saving Book…Literally

Part of living your best life design is using planning, systems, and routines to increase predictability, efficiency, and a sense of control.

This is why we use an editorial calendar and plan well ahead for scheduled features.

An even bigger part of a best life design is being the greatest steward possible of all of our gifts, contributing in meaningful ways, and making a difference in the life of the others.

As a member of Seth Godin’s Domino Project Street Team, I received a heads up on a powerful project featuring several Best Life Design contributors, including Tom Peters, Dan Pink, Pam Slim, and Brené Brown, as well as several other respected colleagues and friends.

This project showed not only the ability to make a difference in others’ lives, but also to save lives.

This was such a strong invitation that I said …whatever is slotted for September 7th, bump it back. Let’s move it. This project must be featured in as BIG of way as possible.

So here it is…

End Malaria.

This book is a collection of over 60 leading authors and business thought-leaders writing about “great work” – a term we use often in our community.

Work that matters. Work that is meaningful to you. Work that impacts lives in profound ways.

Work that is part of your best life design.

The brilliant wisdom, tips, and advice in this book are easily worth the $25 investment.

But here’s what really got my attention: A minimum of 80% from every book sale (100% of each Kindle sale!) goes to Malaria No More to buy life saving mosquito nets for Africa.

The full, self descriptive title is End Malaria: Bold Innovation, Limitless Generosity, and the Opportunity to Save a Life.

Yesterday, I had the opportunity to hop on a call with the book’s editor, Michael Bungay Stanier of Box of Crayons. I stand behind him as a man who walks his talk.

Michael chose this malaria mission as the most efficient way to make global impact. Malaria continues to take millions of lives…even though it is preventable and treatable.

It is caused by a female mosquito that bites at night. The most vulnerable? Kids.

A child dies from malaria every 45 seconds.

Malaria No More’s mission is to end malaria in Africa by 2015. Go here to watch a one minute video to experience the vision of this project: http://www.endmalariaday.com.

A lifesaving mosquito net that can protect a child (and family) costs $10.

None of the contributors – including Michael and Seth – are taking any money from sales. One hundred percent of Kindle sales and 80% of book sales go to charity.

The project is off to a roaring start. Sponsors have already donated $100,000…that means 10,000 more families protected from malaria.

What can you do?

First, do more things that matter and less of the other busy work that fills up your day.

Second, Buy a copy (or three or five…or add zeros as you can…understanding that you’re also adding zeros to the lives you are saving).

Third, share this book with your friends, family, and coworkers, and encourage them to join us on our quest to End Malaria (http://www.EndMalariaDay.com).

Fourth, spread word of this book to your facebook, twitter, LinkedIn and other online networks.

To make it easy as possible, here are some cut and paste posts to use or tweak (the hashtag is #EndMalariaDay) :

>>TODAY is End Malaria Day. A simple way to save lives: http://endmalariaday.com/

>> THIS MATTERS. Real people. Lives saved. Now: http://endmalariaday.com/

>> Malaria kills a child every 45 seconds. Get great book and save lives: http://endmalariaday.com/

>> You are here to make a difference. Make an impact today: http://endmalariaday.com/

>> Check out this ONE minute video that is saving lives today: http://endmalariaday.com/

>> Wise thought leaders uniting … to save lives TODAY. Check out: http://endmalariaday.com/

>>Every copy saves lives. Every copy. Saves. LIVES. http://endmalariaday.com/

>> I just bought an incredible book…and saved lives. Join me? http://endmalariaday.com/

You can “Like” the Facebook fan page here: http://www.facebook.com/endmalariaday

You know that I’m an advocate of good business and life design books. These books can improve lives and even change lives. I will continue to suggest ones that I believe can help you live your best life design.

Today we have the opportunity to promote a good book that has the power to save lives.

The Project is targeting the sale of 100,000 copies of this book (Doing the math…this would be another 2 million dollars to help stomp out malaria).
As Michael said on the phone yesterday, all we can do is invest completely in the process and let the results take care of themselves.

I’m invested.

For the first 10 members of our Best Life Design community who forward an invoice to info@bestlifedesign.com showing the purchase of 10 or more books, I will donate a ticket (transferable) to our October Make an Impact LIVE! event (value: $697).

Ready to make a bigger impact? When you forward me an invoice showing the purchase of 25 or more books by the end of today, I will include an event ticket AND a ticket to a private, closed door networking event with the speakers, sponsors, and other special guests.

Do more great work…and make a bigger impact… today.

Leave A Reply (2 comments So Far)

  • Anonymous

    Profound that keystrokes can save a child’s life.  What a gift that your passion for writing can make a difference in whether a child lives or dies.  I’m off to spread the message…and buy mine!

    • It IS amazing to be living in a time that keystrokes can save a child’s life.

      Thanks for your purchase — and for helping spread the message, Ashley!